Quality: Will Datahash be able to achieve best event quality scores (EQS)

Quality: Will Datahash be able to achieve best event quality scores (EQS)

Snap CAPI’s EQS is determined by collecting the maximum number of hashed email, name & phone number. Datahash is known to collect the maximum number of such parameters in a secure and standardized format, but if any website experience does not mandatorily collect an important field like phone number, the EQS will be slightly lower and Datahash will give inputs to improve the same. 

Datahash has done number of CAPI implementations for Snap advertisers and delivered top quality results, not just in terms of EQS but improving ROAS as end results. Here is a link to co-published case study on those results - https://www.datahash.com/measuring-the-impact-of-snap-after-3rd-party-cookies/